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SOURCING DIVERS
without
a doubt the best way to source divers. This can be achieved easily in pubs.
clubs etc. If you can, find 10 key people and ask them to find 10 people
from friends and families etc. and offer them a free dive or a prize. If
your venue is a pub visit regularly. talking to customers about your charity
and what you do, encourage people to dive, get them to sign up there and
then.
unfortunately
SCAD Diving is relatively new therefore people do not know what it is.
Unlike abseils, parachute jumping and Bungee Jumping etc. Anybody receiving
a mailshot concerning any of these, know exactly what they are and whether
they would like to do one. This is not the case with SCAD Diving and
consequently mailshots have proven to be the least successful method of
sourcing divers.
work
if placed in the right place. Notice boards are not a good place as they are
always there and people only notice them when they are looking for something
specific (funnily enough). Place posters in areas where people can be stood
waiting for periods of time. i.e. chip shops, takeaways, toilets (on the
back of the doors), shops, Bus stops, Train stations and pubs etc.
Place
adverts in local papers, or better still you will find a greater response if
you can link your appeal for divers with a local interest e.g. somebody
awaiting a transplant and do a follow up story after the event.
will
work if displayed or handed out in areas where there is already an awareness
of SCAD Diving.
has
not proved to be successful at sourcing divers, although it serves the
purpose of advertising the event and raising awareness.
ACHIEVING
FULL POTENTIAL FROM DIVERS